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Category Archives: Automotive

Digitalization in the Automotive Industry – Case Study: AleseCorp

Analytics, Automotive, TIBy ZoluxionesDecember 10, 2021Leave a comment

The automotive world has always grown hand in hand with the consumer, face-to-face experiences have been part of the entire process of buying a car. A clear example of the experiences at each stage are the remembered conventions of the MotorShow. From exposure, contact, negotiation; the user was creating a personal experience with the vehicle.…

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